Astel Games
Home Services FAQ About Careers Contact
Start a project Play the 3D demo
Service 11

UA Video Production

User-acquisition creatives for mobile games — gameplay hooks, live-action and ad-ready edits for Douyin, TikTok, Facebook and Google, built to beat the benchmark and delivered ready to spend.

Service 11DouyinTikTokFacebook AdsGoogle Ads
Selected UA creatives
User-acquisition creative 1 - sound off
User-acquisition creative 2 - sound off
User-acquisition creative 3 - sound off
User-acquisition creative 4 - sound off
User-acquisition creative 5 - sound off
User-acquisition creative 6 - sound off
User-acquisition creative 7 - sound off
User-acquisition creative 8 - sound off
Formats
15-60 second creatives in 1:1, 9:16, 16:9, 4:5 and 3:4
Channels
Douyin, TikTok, Facebook, Google, Unity Ads, AppLovin
Pipeline scope
Full creative production, or only the edit from your footage
Deliverables
MP4 masters, A/B variants, per-channel resizes and the source project files

What you get

  • Creative hooks and scripts, written against channel benchmarks
  • Gameplay capture and screen recording at device-native quality
  • Live-action and mixed-media segments where the brief needs them
  • Editing, subtitles, BGM and voice-over
  • A/B variants and localised versions per market
  • Channel resizes: 1:1, 9:16, 16:9, 4:5, 3:4
  • Delivery with the source project files

How we run it

01

Brief and benchmark lock

02

Hook and script

03

Capture and footage

04

Edit, sound and voice

05

A/B variants

06

Delivery and iteration

Toolchain

After EffectsPremiere ProDaVinci ResolvePhotoshopCapCutUnityUnreal Engine 5Audition
Before we quote

Settle these and the quote is straightforward.

  • Which game, which channels, and which benchmarks should the creative beat?
  • Do you need gameplay capture, live-action, or both?
  • What runtime and formats - and how many variants per market?
  • Will you supply footage, scripts, music or voice assets, or should we produce them?
  • Is there a fixed launch window the creatives must land before?

Need creatives that scale?

Send the game build, the channels and the benchmarks — we will come back with creative directions and a schedule.